With 365 Million Views In 24 Hours, 'Deadpool 3' Becomes The Most-Watched Movie Trailer Of All Times

12/02/2024

Hollywood has always been glamorous, under constant spotlight, full of talented stars, and endless list of movies.

And a movie trailer is like tantalizing teaser, a glimpse into the world of cinematic wonders that awaits its audience. It's a brief overview of the upcoming entertainment, a snippet that typically lasts a minute or more, crafted to ignite excitement and curiosity.

In the modern days of internet, the technology has helped many people around the world to receive updated information about their favorite stars, including their films.

This is why highly anticipated films can receive millions upon millions of views.

And this time, topping the list is the official teaser for Deadpool 3, or also known as the Deadpool & Wolverine movie.

Deadpool & Wolverine is a superhero film based on the Marvel Comics' Deadpool, the wise-ass antihero, a disfigured Canadian mercenary with superhuman regenerative healing abilities, and Wolverine, the superhero with superhuman regenerative healing abilities, and adamantium-laced bones and claws.

The film is produced by Marvel Studios, Maximum Effort, and 21 Laps Entertainment, and distributed by Walt Disney Studios Motion Pictures.

Intended to be the 34th film in the Marvel Cinematic Universe (MCU), Deadpool & Wolverine is meant to be the sequel to the 2016's Deadpool, the first Deadpool that was a defining moment for the superhero genre with its irreverent and comedic tone. It's also meant to be the sequel of 2018's Deadpool 2, which further cemented Ryan Reynolds in the superhero genre.

The film is directed by Shawn Levy from a screenplay he wrote with Ryan Reynolds, Rhett Reese, Paul Wernick, and Zeb Wells.

Reynolds and Hugh Jackman star as Deadpool and Wolverine, respectively, alongside Emma Corrin, Morena Baccarin, Rob Delaney, Leslie Uggams, Karan Soni, and Matthew Macfadyen.

It was originally developed in 2016, but was put on halt after the 20th Century Fox was acquired by Disney in March 2019.

Following the acquisition, control of the character was transferred to Marvel Studios.

What this means, Marvel Studios can integrate its Deadpool character

Disney and Marvel, which acquired the rights to characters such as the X-Men and other mutants (including Deadpool), can integrate them with the rest of the MCU.

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And here, the trailer for Deadpool & Wolverine managed to rack up a staggering 365 million views in just 24 hours, surpassing the previous record holder, by approximately 10 million views.

The trailer views are generated from different online platforms such as Facebook, Twitter and YouTube.

It's worth noting that while Deadpool & Wolverine breaks the record, it's important to note that some argue this shouldn't count as a pure trailer record due to the unique circumstances.

For example, Marvel and Disney used the Super Bowl LVIII spot, which had an all-time high viewership of 123 million people, to drop the movie's first trailer and reveal its official title.

The trailer itself played during the game, giving it additional exposure beyond YouTube and other online platforms.

Coming second after Deadpool & Wolverine, is Spider-Man: No Way Home, which had 355 million views (excluding the Super Bowl boost) as the record holder for online-only views.

And on third place, is the official trailer for Avengers: Endgame with 289 million views as the record holder for a non-Super Bowl trailer.

Read: Comics-Accurate Wolverine Costume In 'Deadpool 3' Makes Fans Go Wild