Snapchat was born on September 2011. Fast forward to September 2017, it's celebrating its sixth birthday. And no birthday comes without some celebration.
The power of narrative in marketing cannot be underestimated. To some, it can even be the sole predictive factor for a successful ads and/or sales.
Many successful marketing campaigns are based by marketers telling a story. A complete story can be an effective bridge that connects the gap between interest and action.
A story should not only be compelling and complete. But also tells a journey in which the readers can follow. It should has a beginning to articulate the importance of a thought, the middle part that moves, and an ending compels action.
Design and development are two different things. While development is all about things that are invisible to the ordinary users' eyes, design is all about the looks and feel, the appearance of something that is plainly visible.
Then comes the question: "Should a web designer learn how to code?"
To code or not to code, the question remains a topic of debate with strongly opinionated advocates on both sides.
Brick and mortar stores were here and still here. And they will probably thrive for years to come. So they are here to stay.
But what they have, is a fierce competition from online retailers: e-commerce shops that are thriving with evergrowing number of consumers.
For brick and mortar retailers, it has become more difficult for them to compete with the more saturated omnichannel retail market. While most shopping still occurs offline, the pace where consumers are purchasing their goods, are steadily going to online.
When Apple introduced the iPhone X on September 12th, 2017 at the Steve Jobs Theater, the company revealed a facial recognition technology it calls 'Face ID'.
Face ID was created initially for the iPhone X because the device doesn't have that famous rounded physical button at the bottom due to its no-bezel appearance. Since Apple has yet to implement a touch screen display that works with Touch ID, Face ID is to replace Touch ID in the iPhone X.
Traditional processes in conducting business in the digital world doesn't offer great transparencies and security. Because of the centralized design, it's controllable, but information and data manipulation are common.
This is where blockchain technology is gradually transforming peer-to-peer interactions in the modern digital world. Many large businesses are looking to this technology to improve the systems they are using.
On the internet, there are a lot of competitions, all competing to be on the first page on search engines. Many websites are willing to do almost anything to get and maintain this position.
Among the difficult ones, there are also easy ways to do it. One free method is by using RSS Feeds. An effective use of RSS submission can boost your website's ranking on search engines.
The internet was, is, and still will be the internet. If you've created posts for your website or blog, it's a waste if you don't reutilize them.
Refreshing, renewing or recycling your old contents can certainly make them reach more audience. While the internet was and still is the internet we know today, people do change.
While you certainly need to continue creating new and fresh contents, the landscape is constantly reshaping itself , and recycling your content, as well as creating evergreen ones, could be the key that benefits your internet marketing strategy.