The microblogging platform Twitter is adjusting itself to the changes that happened on the social media sphere and on the web in general.
Twitter has been known to be a place where information piles up very fast. The good thing is that, pretty much of the 'real' world is there, but the bad thing is, many of them aren't real.
Social media is a place to share experience, express thoughts, opinions and feelings. Be it religious or political, to anything in between. social media is like somehow a haven where free speech happens, at any time.
But here is the catch: information are flowing too fast, faster than most people can digest. So to understand the truth, it's kind of murky there.
When the internet was still young, it was said that only three kinds people that were active: civil servants, academics and people looking for pornography.
It's not that there are specific people to blame, since sexuality is in our nature. But it was the internet that evolved it, through ASCII, bulletin boards and then file transfer protocol. In just a brief of time, many people, from youngsters and beyond, have access to those explicit materials.
Because demand was high, supply followed.
When the internet was still young and there was little information available, we hungered for more and more. But when the internet matures and information is more than plenty, we want less.
"Less" information here means simplicity.
With the amount of information people can consume on the web, including from your website, don't make people overwhelmed with unnecessary things because clutter will put your visitors' brain into a state of confusion, driving less engagement and conversion.
The huge amount of information the web has to offer, is shortening people's attention span.
Due to the massive amount of information, technology that serves the purpose to provide all the data, is intimidating our eyes, ears and brains. As a result, "humans have a shorter attention span than a goldfish".
Attention span is the amount of time needed to concentrate on a single task, before becoming distracted.
Billions of people are connected to the internet, and each day, many of them contribute to the ever-increasing number of information the web has.
Because the internet is overflowing with information, it has become one of the greatest place to find data and for research. However, since it has grown a lot bigger than the previous day, in each coming days, no matter how good you are with Google, you cannot find everything.
Big data and analytics are no stranger to large corporations. They have long embraced the two to better understand the market and how they perform in the competition.
However, small businesses don't usually use big data, as most of them are still relying on the benefits of real-time digital interconnectivity.
Big data is data sets that are large and too complex for traditional data processing to deal with. Big data challenges include capturing data, data storage, data analysis, search, sharing, transfer, visualization, querying, updating and information privacy.
Millennials, who knows what they're up to? Millennials are those people who were born between 1982 and 2004. There are the most active than Gen X, the previous generation, which spanned another 20 years, beginning in 1961 and ending in 1981.
While the exact time Generation X ends and the millennial generation begins depends on the person you're asking, there is a little gap between those two generations, and that is where people born between 1977 and 1985.