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Meet 'Seedance 1.0': ByteDance’s Budget-Friendly Rival To Sora, Kling AI, And Runway

ByteDance Seedance 1.0

Computers can’t imagine things because they don’t have eyes, right? Wrong.

Imagination in machines doesn’t rely on sensory organs. Instead, it emerges from the ability to process vast amounts of data. When powered by artificial intelligence that continuously learns and evolves, a computer’s "imagination" becomes a fascinating blend of surrealism and realism. OpenAI has made this concept very real.

After launching ChatGPT and triggering a global race among tech giants to develop more powerful generative AI tools, OpenAI stunned the industry once again when it announced Sora—a video generation AI capable of turning text into high-quality, coherent video.

This bold move didn’t just demonstrate OpenAI’s technical dominance—it cemented the company’s status as the industry’s pacesetter, leaving competitors scrambling in its wake.

Others followed suit.

But again, the war of LLMs isn't all about Western tech because in the East, China is also diving head first into the competition.

Among the handful of competitors from China, ByteDance, the owner of TikTok, has released what it calls the 'Seedance 1.0.'

One standout feature is its wide dynamic range, which allows it to smoothly render everything from subtle facial expressions to intense, large-scale movements. This gives Seedance 1.0 an edge in maintaining both physical realism and visual stability across a wide variety of scenes.

The model also natively supports multi-shot narrative video generation, meaning it can maintain consistency in the subject, visual style, and atmosphere across shot transitions—even when those transitions involve shifts in time or space.

This makes it especially well-suited for storytelling.

Long story short, Seedance 1.0 stands out in the current AI video generation landscape as a powerful model that seamlessly integrates multi-shot storytelling, fluid motion control, and advanced instruction adherence into a 1080P cinematic experience.

ByteDance Seedance 1.0
Multiple shots. A detective enters a dimly lit room. He examines the clues on the table, picks up an object from the surface, and the camera turns to him, capturing a thoughtful expression.
ByteDance Seedance 1.0
Tracking medium shot: A man in a suit moves quickly through the crowd, his expression focused. The camera follows the man as he weaves through the crowd, creating a sense of rhythmic pressure. He finally stops at the car door, takes a deep breath, and looks up.

Visually, Seedance 1.0 is highly versatile. It can produce anything from photorealistic footage to cyberpunk-style illustrations, and everything in between.

This flexibility comes from its ability to accurately interpret stylistic prompts, enabling creators to explore a broad creative spectrum.

And as an LLM-based model, Seedance 1.0 also excels at understanding natural language prompts. It uses this capability to deliver stable control over multi-character interactions, complex action sequences, and rich, cinematic camera movements—all helping users translate their ideas into coherent, visually compelling video outputs.

ByteDance Seedance 1.0
In the morning, a teenager cycles through an old European city district. The shot cuts from the bicycle wheels on cobblestone streets to a front-facing perspective of him riding, and finally ends with him pedaling into a sunlit square.

Seedance 1.0 Pro supports text-to-video, where it can generate videos from text prompts, and image-to-video, where it can combine the first-frame image and a text prompt to guide video generation.

Notably, both generation modes use the same underlying model—developers and creators don’t need to switch model IDs when calling APIs, simplifying integration and usage.

ByteDance Seedance 1.0
[Low-angle tracking shot] A small fox trots nimbly through the forest. Sunlight filters down through gaps in the leaves. The fox stops, alertly perking up its ears. [Cut to]Spotting danger, it quickly turns and flees, with the camera chasing after the fox as it dodges through the dense woods.

According to ByteDance, Seedance 1.0 was trained on a vast dataset composed of video clips sourced from both public and licensed materials.

These clips underwent extensive cleaning to filter out unwanted elements such as logos, subtitles, and violent content. Each video was then enriched with detailed annotations—both automated and manual—that described movements, visual appearance, and stylistic elements. This process helped ByteDance give Seedance 1.0 a robust understanding of how to interpret and generate complex video prompts.

The training process was carried out in multiple phases.

Initially, the model was exposed to a broad combination of image and video data to learn foundational visual relationships. It was then specifically adapted for image-to-video generation, allowing it to better understand frame-by-frame transitions and temporal consistency.

In the final stage, ByteDance applied fine-tuning techniques using a carefully curated set of clips, followed by reinforcement learning with human feedback (RLHF). Here, human reviewers selected outputs that featured smoother motion, better prompt alignment, or more realistic sequences—creating a feedback loop that directly influenced the model’s evolution.

ByteDance Seedance 1.0
In a café, a close-up shot captures an elderly man sitting pensively. His gaze is focused, and his expression shifts from deep thought to a gentle smile. He raises a hand to brush through his hair, then clasps his hands under his chin. Finally, he lowers his hands, leans forward, and his eyes reflect both contemplation and the spark of finding an answer. He squints slightly, ending with a relieved smile.

According to ByteDance in a webpage:

"Notable advances in diffusion modeling have propelled rapid improvements in video generation, yet current foundational model still confront critical challenges in synergistically balancing prompt following, motion plausibility, and visual quality. In this report, we introduce Seedance 1.0, a high-performance and inference-efficient video foundation generation model that integrates several core technical improvements: (i) multi-source data curation augmented with precision and meaningful video captioning, enabling comprehensive learning across diverse scenarios; (ii) an efficient pre-training paradigm that enables multiple features or functions such as interleaved multimodal positional encoding, native multi-shot generation capacity, and multi-task modeling; (iii) carefully-designed post-training optimization leveraging fine-grained supervised fine-tuning, video-specific RLHF with multi-dimensional reward mechanisms for considerable performance improvements; (iv) excellent model acceleration achieving 10× inference speedup through multi- stage distillation."
ByteDance Seedance 1.0
A vibrant illustration depicts a blue macaw at the center of the composition. It uses bold, cheerful, and clear colors. Surround the macaw with a lively and colorful background that incorporates artistic graphic elements and organic shapes. Ensure the visual harmony of the entire work. The style is distinct, expressive, and full of creativity and artistry.

It's worth noting that Seedance 1.0 competes directly against Sora, Kuaishou Kling 2.1, Luma AI's Dream Machine, Alibaba Wan 2.1, MiniMax Video-01, Runway Act-One and some others, and not against Google's powerful, and the viral Veo 3.

This is because unlike Google’s Veo 3, Seedance 1.0 doesn’t support audio. But what it lacks in sound, it makes up for with a suite of powerful features that many of its rivals don’t offer.

Besides the aforementioned features, another Seedance 1.0’s most impressive achievements is its generation speed, especially given the visual quality it delivers. It can produce a 5-second, full-HD video in just 41 seconds on high-end GPUs like the NVIDIA L20. This makes it one of the fastest models in its class, outperforming many rivals that trade speed for resolution or narrative coherence.

It's cheaper too.

Entry cost is around $29.90 for 4,000 credits, with average cost per 5-second 1080p video is $0.25–$0.60, depending on complexity and queue speed. ByteDance offers flexible tiers, a pay-as-you-go or subscription, and no watermark for higher tiers.

Built for creators who demand high fidelity, narrative continuity, and customization, Seedance 1.0 certainly marks a significant step forward in text-to-video and image-to-video AI capabilities.

Published: 
28/06/2025