Google Dominates The Market Because 'Switching Is Way Harder Than It Needs To Be'
Google dominates the internet, no question. Since it was founded, the company quickly captivates the market by introducing a new way for websites on the internet to be found.
Instead of using directories and such, Google allows websites to be indexable and searchable in one place, through keywords. All people need to do, is access Google.com, and start typing.
And as the web grows, Google grows with it.