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Facebook Partners With GlobalGiving, Adds Donate Button To Its Crisis Response Center

Facebook is giving users another way to help others after disasters, and that is using an actual donate button.

The social giant has introduced the Crisis Response Center to provide useful information for victims, as well as help their friends and family check in on them. And here, the donate button is the next step towards providing help for victims.

Partnering the nonprofit organization GlobalGiving, which works with partner organizations to find the best ways to distribute funds, Facebook can manage people's funds and give to victims at a crisis page without requiring users to choose for a specific organization.

Asha Sharma, Facebook’s Social Good Product Manager, said the company hopes this will connect enthusiastic donors with areas of greatest need:

"Following a disaster, people in the affected area often have tremendous needs to help them recover and rebuild, while others who aren’t affected want to help communities in any way they can. Our goal at Facebook is to create tools that make it easier for people to help their community and the communities they care about recover from a crisis."

The goal is to ease people in securely help communities affected by natural disasters.

Clicking on the crisis page when one happens, users will see the option to donate right at the top of the screen.

Facebook’s Safety Check had already integrated fundraisers back in June, but those have a 6.9 percent plus $0.30 fee that goes to payment processing, fundraiser vetting, and security and fraud protection. This time, Facebook said that it will not charge any fees for donations made through the Crisis donation button.

Published: 
11/11/2017