27-year-old singer Taylor Swift went dark on social media. The pop star wiped her Facebook, Twitter, Instagram and website at the third anniversary of the release of her "Shake It" album.
Swift wiped her Facebook, Twitter, Instagram, Tumblr and her website on Friday, the third anniversary of the release of her Shake It Off single. Media and fans went puzzled.
One Twitter users said that: tweeted: "Ladies and gentlemen, Taylor Swift has broke the Internet."
Some started digging into the source code of her website, looking for clues as to what was going on. Guesses arise. Some posted screenshots, candid photos and so forth, but no evidence can support their theory of why Swift went missing.
Three days after going dark on social media, Swift returned, posting a silent 10-second video of a snake's tail to her social media accounts that fans took as a tease. Swift has turned off comments on her Instagram post of the clip so no one would bother putting anything on it.
Later, she posted another mysterious snake video, and the next day, yet another snake video.
Then on Thursday, she posted a picture which said "Reputation" as the name of her next album. Then she finally dropped "Look What You Made Me Do", her first single of the album, and her first new music in nearly three years.
Taylor Swift made an unexpected social media break. But it's no surprise that she likes keeping a low profile due to her status. After releasing out albums every two years, she just wants to take a break and hang out with friends.
Swift has spent the most part of 2017 out of the spotlight. Recently, she ended her time out of the public to testify in her groping case against David Mueller. The former radio DJ was found guilty of groping Swift at a concert back in 2013.
Sources said that over the last few months, Swift's "surrounded herself with close friends who support her."
Swift once told Vogue in 2016 she "was going to live my life a little bit without the pressure on myself to create something” and focus on some short-term goals, like learning how to make a “good drink" and getting CPR-certified.
"Taylor made the conscious choice to disappear. She was feeling overexposed and like things were almost spiraling out of control. She’s being low-key and secretive [right now] because it makes her happy.”
