The generative AI trend is so overly hyped that software companies aren't the only ones looking to enter the fray.
During the hype of generative AIs, where the AI arms race is mostly occupied by the likes of OpenAI, Google, Microsoft and Meta, a number of other less-frequently headline-grabbing companies are also trying to capitalize from the technology.
Dell is one of them.
To most people who are its customers, Dell is the PC maker known for selling laptops and monitors. But for the fewer others, Dell is also known for producing server racks and other enterprise hardware.
And this time, it's also going all in on generative AI, by releasing what it calls the 'Dell Generative AI Solutions' so clients can set up access to large language models and create their own generative AI projects on-premises..
The solution is announced as an expansion to its Project Helix announcement in May.
To make this happen, Dell partners with Nvidia to create the tool's infrastructure side, by bringing Nvidia’s Tensor Core GPU, and combining it with its own enterprise AI software and data storage.
This allows customers to gain access to a full stack of services including infrastructure, software, services, and workstations.
The company said this is so that it can meet customers wherever they are in their AI journey.
Dell also plans to release new computers with built-in AI capabilities that it says will be small battery-efficient machines.
The company also announced Dell Professional Services, a managed service platform to help users begin experimenting with generative AI models and troubleshoot issues once integrated into their businesses.
“Generative AI represents an inflection point that is driving fundamental change in the pace of innovation while improving the customer experience and enabling new ways to work,” said Dell co-COO Jeff Clarke in a statement.
According to Jeff Clarke, vice chairman and co-chief operating officer, Dell Technologies:
"Customers, big and small, are using their own data and business context to train, fine-tune and inference on Dell infrastructure solutions to incorporate advanced AI into their core business processes effectively and efficiently."
The hype, and also the curiosity around generative AIs made many kinds of businesses, big and small, to bet on the technology.
The trend sent ripples that echo throughout many industries, and many companies cannot ignore.
Read: OpenAI Upgrades GPT-3, And Announces What It Calls The 'ChatGPT' AI
